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May 25 2011

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Disappointment and Lesson Learned

Now that the semester is over and only a limited number of classes are scheduled for the summer, I’m not sure what is going to happen to the article on me and the review of my book that the MATC Times said they were going to print. I have regularly been checking their site for updates and so far the same May 5, 2011 paper is listed. Granted I am new to the school and am unfamiliar with their process, but it is usually updated bi-weekly, so I am a little confused. If the article is printed in the summer edition, only a handful of people will know about it, and if they wait for the fall semester, they will probably forget all about me and my book. Needless to say, I’m disappointed.
I don’t know why they got my hopes up if they knew they were not going to follow through. I realize disappointment come with the territory of media relations and marketing a book, and this process is making me stronger. But I am also learning a valuable lesson – Don’t announce something before it happens. In doing so, I am only doing the same thing to my readers as they are doing to me, and I don’t want to be that kind of person.
Therefore, I apologize to all of you for announcing the possibility of an article, review, and the B&N book signing prior to their release. I was just so excited that I wanted to share the news with you as soon as possible. I will try to restrain myself from future “possible” events.

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